Automotive Industry Consulting, Inc.



Industry Advisor/Liaison
Focus Group Facilitation
Impact/Effectiveness Analysis

Strategic Planning
Market Potential Assessment
Market Analysis
Layout and Design

Work Flow Analysis


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Automotive Industry
Consulting, Inc.

1875 Nicholson Drive
Hoffman Estates, IL
Phone (847) 695-7975
Fax (847) 695-9417

©2004 (AIC)


Focus Group Facilitation

Want to gain an unbiased understanding of the market(s) you serve? AIC's experience in focus group facilitation and 20-group coordination allows you to tap
into an industry proven leader
that can take your organization to the next level and get the critical information you need.

A focus group is created by gathering individuals together that represent a sample of your market or customer base, etc. By AIC facilitating this group, you will get independent, honest and unbiased feedback.

Focus Groups can help your business with:

  • Current program/product validation
  • New product development, evaluation and consideration
  • Strategic planning data and expectations
  • Develop market awareness through industry champions.
  • Gain critical in-depth insight.
  • Beta test ideas/concepts.
  • Provide customers with valuable insight
  • Promote market advantage

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